Challenge
The challenge was finding highly skilled individuals who wanted to make a meaningful impact in healthcare and contribute to a healthier world.
Idea
We launched a campaign promoting the idea that at McKesson, you join a purpose-driven movement to transform lives and build a healthier world. We showcase diverse opportunities and the real impact our employees make.
Result
Our campaign attracted a surge of dedicated professionals, fostering a sense of purpose and community within our organization. We're innovating, healing, and creating a brighter future in healthcare.
SERVICES PROVIDED
Campaign Strategy
Copywriting
Art Direction
Tone of Voice
Media Kit
